Update a logo design for an estate planning law firm

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This customer received 234 logo designs from 81 designers. They chose this logo design from Walloker as the winning design.
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- Bundled Project 2
Logo Design Brief
Redesign a logo to integrate with a newly renamed financial advisor firm (formerly known as "Align Financial Coaching", and now named "Schomer Wealth Advisors".
Schomer Law Group focuses on probate, trusts, estates and related services. We need to look professional and trustworthy. Looking for something more modern, clean and simple.
The related agency "Schomer Wealth Advisors" is a financial advisory firm. We counsel clients on asset management and retirement planning. The focus should be clean, simple and modern.
The resdesign for the "Schomer Wealth Advisors" project is pending at the same time. These two need to work together.
Updates
Need extra days to review
Slow in providing feedback
Target Market(s)
45-70 year olds, looking for estate planning services. We often deal with grieving families.
Industry/Entity Type
Legal
Contact Information for Business Card
I gave samples of the business card, which should contain all that information. Please note that we have a new address: 222 No. Pacific Coast Highway, Suite 130, El Segundo, CA 90245.
Logo Text
Emphasis should be on the name.
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We prefer earth tones, black or blue on the color spectrum, but are open to suggestions.
Nice to have
- Would consider bylines to the logo, but not necessary. A byline could be: "Probate | Trusts | Estates"
- The logos should look good on a lobby wall. I've inserted pictures two that inspired me below.
- I've checked multiple boxes below. I'm less interested in a character (like the tree) and more interested in a word logo with a clean design.
Should not have
- THIS IS FOR A LAW FIRM, NOT A WEALTH ADVISORY.
- THERE IS A RELATED PROJECT FOR AN ADVISORY USING THE "SCHOMER". MOST OF THE DESIGNS ARE JUST WRONG, I CAN'T USE THEM. PLEASE READ THE INSTRUCTIONS!!!!!!!
Files
Download all files - 7.3 MBPayments
Total
US$150
Project Deadline
24 Dec 2018 02:37:55 UTCProject Upgrades
Bundled project(s)
- offering US$39 business card design to winner
- offering US$49 stationery design to winner