Commercial Hotel, family hotel in Southern NSW
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This customer received 55 logo designs from 30 designers. They chose this logo design from RangLga as the winning design.
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Logo Design Brief
Need a Logo for a hotel/pub in the Riverina area of southern NSW,
we are a family hotel that has been in opperation since 1884,
I would love something like the current one but i feel it is not very easily identifiable and it feels to generic (it could be any pub), I have included an early photo of the hotel to give you an idea of the age of it that photo was taken in the late 1800's
we have a great food offering, a big kids area at the hotel and we have a family friendly atmosphere, our hotel is a cornerstone in the area and will support heaps of local sport and community events
I want something simple that communicates that we are a solid and stable owner of this hotel as it has been through 12 owners in the last 25 years and we intend to own and run it for a long time and to have this as it's trademark
Target Market(s)
advertising Value for Facebook and Instagram as well as something that becomes an intrinsic part of who we are as a pub
Logo Text
not too sure
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Lettermark Logo
Acronym or letter based logo (text only)
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- a minimalistic, instantly identifiable, nothing too complicated and easy to see on social media
Nice to have
- something that we can identify with we are a family business and have been in the hospitality industry for over 50 years
Should not have
- too much going on