• US$250

• 214 designs

• 75 designers

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Logo Design Brief

Logo design needed for a new clothing boutique called "Hottlike Boutique"The boutique is a fast fashion company: we offer low prices but yet trendy apparel for women. ** This is very important**The concept and name "Hottlike" plays off of the social media culture, such as facebook and instagram. Pictures are usually posted on a time line and the users "like" the picture. They judge weather the photo or post presented in is "hott" or not. This is where I came up with the concept of hottlike. I will need uniqueness and creativity that will help me convey this play on this cultural phenomena.
The logo must be able to be easily transferable to merchandise i.e. stitched on to size tags or able to be stitched/knitted onto garments and clothing etc. A color story is attached for reference. Not all colors have to be used. Some , one ,or all can be used in the design.

Target Market(s)

Urban, young, hip, trendy, fashion forward women.

Industry/Entity Type

Womens Clothing

Logo Text

Hottlike Boutique

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• reference the "like" aspect of the brand

Nice to have

• The word "boutique" to be smaller than the word "Hottlike"
• Colors possible to use: hot pink, hot orange, hot blue, lime green, hot (florescent purple)
• Script (cursive)

Should not have

• No images of hangers (this is typical in designs)
• No floral symbols please (too feminine, hottlike is dominant)

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