• A$300

• 28 designs

• 13 designers

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Packaging Design Brief

We have are looking to revamp our brand including the look of our packaging. We use vertical Doy packs - Kraft Paper - Dimension of pack for fruit and berry products is 125mm W x 210mm H
Our chocolate coated products are packed in bags 125mm W x 170mm H
We are looking for natural, moderns simplistic packaging. We would like a see-through window on the front of ALL PACKAGING. The window should occupy approx 30% to 40% of the entire front of package. Designers need to consider that the existing Drsuperfoods logo can be modified slightly - but we DO NOT need a new logo. Designers also need to understand that the aesthetic must be able to be applied to all marketing materials - business cards, company letter head, e mail signatures, advertisements, fliers , our new web site (yet to be designed) and social media web sites.

Target Market(s)

Health conscious consumers, families, hipsters, athletes

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Our existing company logo (can be modified)
• Product name - see our web site for all products - no names will be changed
• Ingredients
• Vegan friendly logo or clearly stated
• No preservatives
• No added sugar

Nice to have

• Clean, crisp modern font.
• Printing both sides f bags (rear of bags contains information associated with food products.

Should not have

• High gloss or reflective look.