Sophisticated logo for modern dog training company

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This customer received 267 logo designs from 105 designers. They chose this logo design from eddesignswork as the winning design.
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Logo Design Brief
We've had a fun friendly logo for our long standing dog training business but we're branching out to create an alternate dog training business called "Melbourne Dog Trainers".
Our intention is for the new logo/business to reflect professional, modern, progressive, dog training styles that we can then market to the more discerning clientele.
Our new website is melbournedogtrainers.com.au
Ideally the logo should promote the "dog trainers" part of our name. (many of the submissions so far have "Melbourne" as the prominent word and we'd like more emphasis on the words "Dog Trainers".
We'd like for the logo to be instantly recognisable as dog related but if you include a dog image please make sure it's not an easily recognisable breed.
We're not training guard dogs or military dogs. We train assistance dogs to help people with PSTD and therapy dogs for hospitals and retirement homes.
We'd prefer that the logo be modern and professional and timeless.
Please just submit the flats. don't submit designer with the embossed or wall mounted looks.
Also please submit a black and white version. (if you want to submit colour version too that's ok)
_ i hope all that info helps. We're new to the design process so if you need more info just ask.
Thanks for taking the time to help.
Updates
I've just updated the brief and we've increased the budget.
Let me know if there are any questions.
Regards
Added Tuesday, September 11, 2018
Target Market(s)
High end families in the leafy streets (wealthy areas) of Melbourne, Australia.
Industry/Entity Type
Pet
Logo Text
Melbourne Dog Trainers
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Modern and professional
Should not have
- We're not looking for a cutesy type logo. Nor are we looking for a logo that looks like a Veterinarian.
- Definitely no paw prints.