Business Logo Design

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Contest winning design

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This customer received 109 logo designs from 28 designers. They chose this logo design from Salman Art as the winning design.

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Logo Design Brief

I need a unique logo design for my new business.

Objective: A business logo which shows creativity and uniqueness (in a class of its own!) It should resonate well with the identified target group - primarily mainstream Australian women/ men in the 35 -50 demographic living in Sydney’s Inner West/Lower North Shore (and potentially also Eastern suburbs), who're interested in India (who may have already visited India) and want to learn about Indian food.

Current and Future Products:
• Current: Just released a cultural book on Kerala, South India - about food, family and traditions
• Indian food tours in Sydney (starting Jan 2014)
• Coming soon: Guided cookery by Tess (d.i.y Indian Cooking classes)
. Future offers: ebooks; cookware

Background: The business name creatively combines “Tess” (my nickname) with the concept of delicacy (fine quality food and/or the novelty of the culture (Indian) it originates).

Logo Style: Distinctive, different, elegant

Colours: Black writing, or mono some colour: brick red, emerald, saffron, turquoise, red, gold with highlights in black 35) red and saffron

Look and Feel: Elegant, distinctive, unique



Info Icon
Updates

Project Deadline Extended
Reason: I'm now waiting for resubmissions from the designers. I've enjoyed your unique interpretations of my brief! Receiving your designs has made me revisit my ideas about how I want my business to be portrayed. Thank you to all of you. regards teresa george
Added Sunday, January 26, 2014

Thank you for your submissions - I've been impressed with your creative interpretations of my brief.
I'm now considering my shortlist, my choice will be made by early next week.
Once again, thank you for your participation and effort.
 
regards
teresa george



 

Added Wednesday, February 05, 2014

Hi all
Today I will finalise the winner of the logo competition.
Thank you all for your participation  - have loved receiving your interpretations to my spec!
Thank you!
All the best for your design work.
regards
teresa george, sydney 

Added Saturday, March 22, 2014

Hi all
Today I will finalise the winner of the logo competition.
Thank you all for your participation  - have loved receiving your interpretations to my spec!
Thank you!
All the best for your design work.
regards
teresa george, sydney 

Added Saturday, March 22, 2014

Target Market(s)

It should resonate well with the identified target group - primarily mainstream Australian women/ men in the 35 -50 demographic living in Sydney’s who're interested in India and who may have already visited India, and want to learn about Indian food to cook in their own homes, to enjoy the experience (cooking, dining out, reading, etc).

Industry/Entity Type

Business

Logo Text

DelicaTess


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)


Font styles to use
Decorative
Script

Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Must have 'DelicaTess'
    Based on what I've received so far, please consider that I'll be using the design for business cards, bookmarks, website, and possibly clothing and cookware. So the design needs to be easily reproducible and should look good even in small size. Hope this helps! thanks
Nice to have
  • Inspiration drawn from: textile/henna/saree pattern
Should not have
  • plate, food, kitchen equipment etc..
Payments
1st place
A$200
Total
A$200

Project Deadline
04 Feb 2014 00:35:29 UTC
Language