Bark Doctor Dog Training Products Logo Trademark Identity

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This customer received 7 logo designs from 3 designers. They chose this logo design from renderman as the winning design.
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Logo Design Brief
I need a logo for my new brand, Bark Doctor. My mission is to empower everyday Aussies to become responsible dog owners and trainers by offering affordable and safe solutions and advice to pesky barking and other canine behavioural problems. Some of the products I offer are: Bark collars, ultrasonic Antibark devices, dog remote collar training systems, invisible fences, ball throwers, etc.
I need a logo design that will look good on mono or duotone as a logo/symbol/mark on the actual products I sell, in addition to a logo that will be the central look and feel time e-commerce site (I.e. screen printed, laser printed, etc). Please supply mono/duo and CMYK versions. Not sure I am getting the lingo right.
An example of how my e-commerce range of products will look like, at least for the first 12 months, is: woofingdog.com.
Target Market(s)
Australian dog owners of all ages and breeds
Industry/Entity Type
Pet Care
Logo Text
Bark Doctor
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Character Logo
Logo with illustration or character


Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Illustration that can be easily used a emblem or mark on products.
Nice to have
- Illustration of dog with stethoscope so the dog looks like a doctor
Should not have
- Too many elements. The simpler the better.