2018 Fun Fest - create a t shirt design for college students
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This customer received 42 t-shirt designs from 18 designers. They chose this t-shirt design from Premedia as the winning design.
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T-shirt Design Brief
We need a T-shirt design for traditional college age students (18-22) that they think is cool enough to want to come to a large campus event. The design will need to fit within our "brand" (colors, logo, etc.) but if it doesn't have our logo included could have more freedom. The shirts will be handed out at our opening fun fest on the lawn (think big inflatables, lawn games, music and food). The T-shirt encourages new and returning students to show up to the event so it has to be one they like and want to get.
Target Market(s)
18-22 traditional college age students
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Something that is "cool" enough that they want the T-shirt enough to come to an event
Should not have
- date or year