• €170

• 25 designs

• 8 designers

---

Label Design Brief

We need a creative, colourful (maybe also playful) label that portrays the relationship between nature, an expectant mother, a mother and her baby. The body balm though it can be used by anyone is targeted towards expectant mothers and after they have delivered their precious little ones, their babies as a massage balm. Our company logo is stark black and white and should somehow be incorporated into the label design. The actual container will be aluminium as shown in the attached picture.
The product line is "Mother & Child". The product name is "Organic Shea Butter Massage Balm". The different fragrances can also be depicted with different colours e.g. Lavender - Purple/Lilac, Lemon - Yellow.

Target Market(s)

Expectant mothers and Mother with babies/toddlers

Industry/Entity Type

Cosmetics

---

Colors

Designer to choose colors to be used in the design.

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• - The label design must be colourful/playful
• - It should portray a link between nature, mothers and babies/children
• - The logo and the name of the product (Organic Shea Butter Massage Balm). Please use the example "Lavender" as a fragrance.
• - The design should me done so that it can be expanded to accommodate other fragrances in the line

Nice to have

• A use of colour to depict different fragrances otherwise the fragrance should be written.

Should not have

• Nothing specific. I am open to ideas. If you have ideas for alternative packaging than the one I have listed, I am also open to suggestions provided the packaging is 100% recyclable.

---

Files

Download all files - 5.3 MB