Wealth Advisory Firm Needs Dynamic, Attractive Logo Design
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This customer received 127 logo designs from 40 designers. They chose this logo design from logo Technologies as the winning design.
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Logo Design Brief
Our new firm, Seedtime & Harvest Wealth Counsel, needs a dynamic, catching logo that will be a critical part of our branding. We provide independent, holistic wealth advice to business owners and farmers planning ahead for their succession and transition out of their businesses. As we work in rural Ontario, many of our clients are farmers or connected to farming. Our product is intangible as it is our advice. I would like the design to communicate we are a modern firm, but are stable. Basically, not the stuffy boardroom but are reliable and trustworthy. I would like the Seedtime & Harvest part to stand out. I thought it could be neat to use different stages of plant growth and maturity similar to growth in investments over time in the logo (maybe a seedling growing to mature plant). Along with this, I think it is worth noting my dealer is Manulife Securites (www.manulifesecurities.ca), so although the colors don't have to be the same, I thought that may be something you'd want to know as they will appear on letterhead together etc. Personally, I like blues and greens (purity and growth). I'm really not a designer, so I'm really looking forward to seeing what you all come up with.
Our business is:
Seedtime & Harvest Wealth Counsel
Our tagline is:
Stewards through all life's seasons
The tagline does not have to be in the logo.
The ideas I uploaded are just ideas. If something like it is to be used, I think 3 or 4 plant growth stages would be best.
The Manulife Securities logo picture I posted is the logo of my investment dealer, which will go near my logo on a lot of things, so I thought it worth posting to show what it will be next to.
***Please no marijuana related plants or ideas.**
Target Market(s)
Farmers and business owners in rural Ontario
Industry/Entity Type
Investment Advisory
Logo Text
Seedtime & Harvest Wealth Counsel
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Nothing really...I want a modern yet sophisticated and trustworthy look as the target market are around 50-70 years old
Nice to have
- I like blues and greens, BUT if doesn't seem right doesn't have to be blues and greens
- ***I would like to see someone incorporate the idea of stewardship into it. I think it can be done something similar to the file I posted with the hands holding a plat. I'd like to see it more with the hands all the way together (thumbs don't need to be so obvious or that is is hands even really) with three plants going from seedling to grown plant held in the hands. The idea would be hands wrapped around/holding through all stages.***