Logo for a new/small website hosting company
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This customer received 126 logo designs from 45 designers. They chose this logo design from DiscoverMyBusiness as the winning design.
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Logo Design Brief
I'd like a simple but creative logo that incorporates either a Nashville, Tennessee skyline or perhaps curved lines that suggest a guitar, combined with the logo text. It should be two color using #333333 and #cc3333 and be in vector format for use anywhere. Aspect ratio should be approximately 5.3 to 1. (Logo will be used in a WHMCS (hosting and billing software) template where the sample logo image is 326x61 so it should look good at this size.) Fully capitalized san-serif text is preferred, either one line or two (Nashville on top of Web Host), but I will also look at lower case or serif if a designer feels strongly it works better in his or her design.
UPDATE: As submissions are coming in, I am finding that the idea I proposed above regarding “curved lines that suggest a guitar” is definitely something that is being misinterpreted by some. Please see the submissions I’ve marked four start to see what is appealing to me. If the guitar is too fullly formed and/or removed from the logo text, it seems to say “music” rather than hinting at “nashville”. If the graphic is removed from the text, a skyline approach is probably better.
Target Market(s)
Our clients will be individuals or small business needing their website hosted, business email or video streaming services.
Logo Text
Nashville Web Host (could also be Nashville Webhost)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I like the idea of abstract but elegant. By this I mean that I can envision a skyline or maybe the curve of a guitar in abstract but with elegant strokes, if that makes any sense. I have attached an abstract guitar image that gives a basic idea what I'm talking about. It's abstract but the lines are elegant. I don't particularly like this exact image, but the left side of the guitar's curve looks good. Something like that turned on it's side and incorporated into the logo so that the suggestion of a guitar is present would be nice. This might include the guitar neck extending out to the right or at an angle going west-northwest/northwest.
- If a skyline is used, it could be overtop the logo text, or could be a solid black with the logo text (using the two colors mentioned in the description) incorporated inside and underneath on one or two lines. (Probably one line to stick to the aspect ration). Alternately there could be a skyline image with NWH on the left and the full logo text on the right. I am attaching a somewhat crude image of the Frazier television show logo with the Seattle skyline on top as a representative, but I do not actually like that logo--it's for suggestion only.
- These are just my initial thoughts and designers are welcome to suggest anything better. Design is not my forté.
- Feel free to visit http://www.demo.whmcsthemes.com/?theme=Colo-Node to see the WHMCS theme that this logo will be incorporated into. To begin with we'll be using this template, but we will likely seek a unique design in the next few months after we get the new brand up and running. (We are already a successful family owned web hosting company at https://www.leaver.com and this is a second brand for us to focus on our local market.)