BIGDOG Payments / BDP Call Center / BIGDOG PERFORMANCE eComm Parts & Service *
Want to win a job like this?
This customer received 177 logo designs from 83 designers. They chose this logo design from MOH Studio as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
We need a new logo as we are undergoing a rebrand - pulling from our past work evolving into a modern eComm solution provider. Other brands we own are BIGDOG PAYMENTS / BDP Call Center - thoughts are to build all offerings into one solid marketable brand. Heavy tradeshow work will be done.
Updates
Hey guys, really open to new ideas but thus far somewhat set on seeing something that has a classic American service station road sign feel but with a modern touch. For those international designers that might not be familiar with the idea of a classic American service station road sign please see here or google the term "classic American road signs". Again, not stuck here, but want to see this and more than likely will go in this direction. The parts of the logo I would like to see have the classic American service station feel are the parts & Service and possibly the eComm. The "BIGDOG PERFORMANCE" should give the balance of modern. And so far, the bulldog design is still preferred to be like the image we first submitted. Not really looking for a big bulldog redesign. We already have the bulldog on our racecar and so on.. Looking to improve the text part more, and clean up the bulldog. Please do ask questions.
Classic American Service Station Road Signs link:https://depositphotos.com/95399814/stock-illustration-vintage-car-service-metal-signs.html
Added Wednesday, May 9, 2018
Target Market(s)
eComm companies - Brand Owners and Retailer online - subscription and reoccuring billing models are a focus
Industry/Entity Type
E-Commerce
Logo Text
BIGDOG PERFORMANCE - eComm - Parts and Service
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- See attached concept. Thoughts are to incorporate the look and feel of a parts and service station. Rustic look with a modern flair. The idea of a parts and service station (feel) allow us to showcase multiple services and imply improvement to current performance. The brand bust be business professional and memorable. AS well, eComm needs to be very noticeable so we are not confused for a automotive parovider.
Nice to have
- Cool plus, the eComm part to be a neon sign flickering. Have a look at the history you can see BDP has a racing department as well. The branding on the car and in the attached should somewhat stay the same (bulldog). But we are open to creativity and new ideas.
Should not have
- No busy, clean and to the point. Fun, but business professional.