• A$120

• 157 designs

• 40 designers

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Logo Design Brief

I require a business logo for my new company based in Australia. We offer products, services and advice in the area of natural health. Our three key focus areas will be in the nutrition, fitness and wellbeing segments of natural health. We will specialise mainly in preventative, integrative and individualised health for our customers. We aim to be a leader in the natural health industry for professional health advice and high quality natural supplements in Australia. The mission for FYH is to motivate, inspire, educate and support customers. Some key words that will describe the final logo design will include professional, clinical, quality, modern, simple, holistic, balanced, natural, reliable, community, supportive, successful, empowered, educated. We wish for the primary design colours to be black and white but the use of natural colours, textures (like sandy brown, sea blues or herb greens) will also suit the business image. The design should be attractive to the modern market (fashionable & trendy almost) and encompass the idea that we promote natural health living to the Australian community. The logo should be available in high definition and be suitable for use on all social media platforms plus emails or other content like word/pages documents. Please find attached samples of designs I like plus a design I created and another I used for a WIX site I was creating. Thank you :)

Target Market(s)

Predominantly females aged from 25-50 yo. Sociodemographic middle class.

Logo Text

FOREVER YOUNG HEALTH or FYH (FOREVER YOUNG HEALTH) (nutrition/fitness/wellbeing)

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Colour scheme or design to be beachy, neutral and/or modern with black, white, sandy brown, blue/greens. The colour scheme and brand must look balanced to the eye.

Nice to have

• Something creative and will really stand out. Trendy, modern and fashionable but also professional/clinical. Just think Bondi Beach or Byron Bay vibes almost..

Should not have

• The text should not look cramped, but simple and draw the eye to the branding.

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Files

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