• US$150

• 77 designs

• 30 designers

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Logo Design Brief

See attached files for design brief.

In addition: the company name has 2 meanings.

Rockabye ME:

The 'ME' represents both 'me' as in myself and Middle East (ME)

Rockabye ME Design Brief
Background:
Rockabye ME is a baby boutique providing luxury yet affordable nursery and baby items in the Middle East. As a small husband and wife partnership, Rockabye ME, offers a personalised approach helping mothers and fathers cut through the clutter of the baby world. The hero products of Rockabye ME are the stylish and versatile yet extremely comfy rocking chairs.
There will be 2-4 rocking chairs styles with a fixed number of material options for the fabric and the feet. Customised options will also be available. The rocking chairs are Rockeabye ME’s first product and later once the company is established more products will be sourced from other markets.
Ie.
- Busy bee
- Matchstick monkey
The rocking chairs are extremely comfortable to allow mothers to easily feed their children at all times of the day and night.
Rockabye ME was launched to bridge the gap between the big baby product suppliers, such as Mumzworld and Just Kidding, and the more bespoke brands available catering to young families from other global markets such as the UK, Australia and New Zealand.
Launched in Dubai in 2018
Target Audience:
Families in the Middle East and specifically expectant mothers. Mothers that are savvy and stylish yet expect affordable prices and comfort.
Brand Values:
Effortlessly easy
Stylish
Trusted
Calm, Tranquil, Relaxing
Gender neutral
Affordable
Modern

Company Name:
Rockabye ME

Target Market(s)

Families (Mothers, Fathers, Parents, Sisters, Brothers etc...) who have found out they or a family member are expecting a child

Industry/Entity Type

Online Shopping

Logo Text

Rockabye ME

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Gender neutral colors
• Imagery of a rocking chair
• Favicon
• Actual product attached in file

Nice to have

• A design that reflects a professional business but has the feel of a baby nursery

Should not have

• Clinical feel

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Files

Download all files - 0.3 MB