Logo Design for Light-hearted, Chic Lifestyle Brand

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This customer received 264 logo designs from 55 designers. They chose this logo design from shakuna as the winning design.
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Logo Design Brief
We need a logo design for a new web-based company focused on daily planners, vision boards, positive living, productivity, living a balanced and aligned life. Our purpose is to empower our clients and let them know it's okay not to have it all figured out. If we can, we'd like to show a duality between being polished but a little unrefined. We're here for the women who can own a boardroom after spilling coffee all over their laps. Honest, real, badass women who aren't afraid to be themselves. You can be a mess, but you can still kick ass. We are all in this together.
We like the idea of incorporating one of the following: phoenix feathers, lotuses, floral pattern with leaves, fountain pens, or ink splatters.
Target Market(s)
Females, 25-45, college educated, single or married, career-oriented.
Industry/Entity Type
Paper Product
Logo Text
"Post-Perfect" or one "P" [PLEASE LOOK AT FILE 1 FOR REQUIRED COLORS!!!]
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Jeweled tones [PLEASE LOOK AT FILE 1 or 15 FOR REQUIRED COLORS] Sleek and chic design that exemplifies being put-together with a little bit of mess/chaos. Dark blue. Violet, Wine/Burgundy or Bright Coral/Pink.
Nice to have
- [PLEASE LOOK AT UPLOADED FILES] Try to incorporate one of the following: floral pattern, fountain pen, ink well, phoenix feathers, lotuses, ink splatter.
Should not have
- Should not be cartoony or campy. Absolutely no orange or yellow.