Refresh
Logo needed for a plant-based coffee shop / day restaurant called BE KIND CAFÉ
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This customer received 244 logo designs from 108 designers. They chose this logo design from wonderland as the winning design.
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€190
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244 designs
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108 designers
Logo Design Brief
BE KIND CAFÉ is a city center coffee-shop/day restaurant that serves gourmet and home-made plant-based food and beverages (soup, salad, dish of the day, burger, sandwich, cookies, pastries, fresh juice…).
Where :
In the french speaking part of Switzerland.
Updates
Need extra days to review
Target Market(s)
The target audience is divided in four groups of consumers:
- Vegans and vegetarians people from all over the city.
- People who work in the area. They are lots of employees from administration offices (around 2500). Lots of woman. The Swiss TV studios and other kind of smaller offices are also close to the coffee-shop.
- Students and young people (university, schools, museums, etc, around).
- Upper middle class people who live in the area. It was not such a nice area in the past but things are changing. There are now lots of shops/restaurants and new buildings that make the area lively, cosmopolite and trendier.
All the targeted customers have in common that they want to consume tasty but healthy food.
They want to consume as much as possible organic, local, seasonal, home-made and natural products. They also want to consume all the time (vegan) or occasionally (flexitarians) plant-based food.
They can have different individual reasons and motivations for engaging in such (health or weight reasons, ecological reasons, animal rights, religious reasons...).
BE KIND CAFÉ is a coffee-shop/day restaurant that proposes to all this people a yummy and healthy vegan cuisine in a pleasant and warm athmosphere.
The food offer is adapted to the different needs of the customers throught the day (breakfast, lunch, morning and tea-time snacks...). It is also possible to take-away.
Industry/Entity Type
Restaurant
Logo Text
BE KIND CAFÉ
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Other font styles liked:
- Please see breif document with examples
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Please see full brief attached
Nice to have
- Please see full brief attached
Should not have
- Please see full brief attached