• A$120

• 15 designs

• 7 designers

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Logo Design Brief

We need a logo design for Willa Rees baby. We sell quality baby clothes, shoes and decor made from premium textiles such as linens, wool and soft leather. Our colours are mostly soft greys, blues, dusky pink, white, cream and olive green. The look is a kind of upmarket boho. Willa Rees is the company name and we would like to incorporate baby into the logo perhaps below or next to it in a different font to let customers know that it is a baby collection. We would like to see soft colours as mentioned above or in a med/light grey. We have attached a font (Entra) we thought could be cool - please feel free to go with it or go in a different direction if you think it would most suit the brand. I will also attach pics of the garments and a rough idea of the website homepage.

Target Market(s)

Mothers of newborns to 4 years. People looking for premium baby gifts. People interested in quality natural fabrics. This is a high end brand i.e. not a cheap brand so the logo needs to reflect a quality brand.

Industry/Entity Type

Fashion

Logo Text

Willa Rees baby

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A strong typeface that can stand alone as a logo.

Nice to have

• It would be nice to have an icon element.

Should not have

• Any primary colours

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Files

Download all files - 1.6 MB