Refresh
Lakes and Grapes, Northern Michigan Lifestyle Brand Logo Design
Want to win a job like this?
This customer received 233 logo designs from 46 designers. They chose this logo design from marktirumph555 as the winning design.
Join for free Find Design Jobs
- Guaranteed
-
US$360
-
233 designs
-
46 designers
Logo Design Brief
I need a logo design for Lakes and Grapes, which is currently a lifestyle blog on all things lakes, grapes (winery's) and Northern Michigan living by Abby Clear.
I am in the process of rebranding Lakes and Grapes to be a lifestyle Northern Michigan brand that promotes the wine and lake region of Northern Michigan. Lakes and Grapes was founded in Traverse City, Michigan which is a town that is blessed with miles of Lake Michigan coastline, surrounded by a countryside full of vineyards and orchards.
Lakes and Grapes will be transitioning away from being a blog to a full operating website providing wine information, wine tours and groups bookings, where-to wine taste, and also promoting the lake life. We will also be transitioning into doing t-shirts, travel guides and more.
I'm looking for something that has to do with both lake and wine life. I do want an object logo, a main "Lakes and Grapes" font logo, and a "Lakes and Grapes by Abby Clear" font logo. I'm very open as of right now on the design. Currently, as a blog, lakes and grapes has more of a feminine look, but I want to transition to something that attracts both genders and is modern.
You can view the current Lakes and Grapes website before rebranding at www.lakesandgrapes.com and you can check out the Northern Michigan lifestyle through Abby's Instagram @abbyclear.
Target Market(s)
Millenial, outdoors, active, wine lovers, healthy living
Logo Text
Lakes and Grapes
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 1. I would love an image/object logo that has to do with both wine and lake life
- 2. I need a font logo "Lakes and Grapes
- 3. I need a font logo "Lakes and Grapes by Abby Clear"
- 4. I need an object logo
Nice to have
- In the photos section of this brief, I attached an example logo of Mountain lake. I would be interested in something similar. For example, in the square the top half could be a wave and the bottom half a grape.
