• A$150

• 162 designs

• 52 designers

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Logo Design Brief

My company - www.DomainHill.com.au - is developing a new commercial office building in a hip suburb of Melbourne, Australia known as Collingwood. The full address of the property is... 71 Langridge Street, Collingwood.
The building will be new but will have partly the appearance and flavour of an old warehouse and partly be modern/contemporary. See attached images.

The target market is large companies who employ large numbers of people in the 25-45 age bracket and who want to provide their employees with a creative stylish environment that does not look or feel like a standard boring office building (think Google or Facebook HQ), and thus provides their employees with a great place to work. A property of this design and calibre will also enable these companies to attract and retain the best young employees because their employees will want to come to work everyday in an amazingly cool building.

My preference is always for logos that are clean and simple. Simplicity is my favourite word and my favourite style. I don't warm to logos that are busy or complicated.

The style of the building I am proposing may conjure up a funky or edgy theme but I would encourage you not to carry that theme too far into the logo design. The companies I am targeting still tend to be conservative on the outside. It is just that with changing lifestyles and demographics, their employees tend to be less so. It is a balancing act that I'm sure all good graphic designers understand.

Thank you.

PETER J CAHILL

Target Market(s)

Large commercial organisations with many young employees

Industry/Entity Type

Property

Logo Text

Seven One Langridge ...or... 71 Langridge (adding the word Street is optional)

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Simplicity

Nice to have

• Can be B&W or Colour.

Should not have

• A busy or complicated logo

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Files

Download all files - 6.3 MB