LOGO: Shepherd online courses & community for purpose-driven achievers & entrepreneurs 2018

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This customer received 187 logo designs from 65 designers. They chose this logo design from raigraphics as the winning design.
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Logo Design Brief
Our company will provide online content, courses and community to help purpose-driven influencers & entrepreneurs use intentional storytelling to inspire people to take action and grow an audience online. Our company's core values are: "Faith, Freedom, and Fun".
We want a logo that has a simple, fresh feel to it, with a hint of fun personality brewing beneath the surface.
OUR VISION: Shepherd exists to deliver freedom to people around the world so that every person may flourish in their passion and fulfill their God-given purpose.
Target Market(s)
High-achievers, leaders, people who are thinking about starting their own business, and people who want to pursue work they are passionate about.
Industry/Entity Type
Entrepreneur
Logo Text
Shepherd
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must have an icon or graphic that feels simple, and is distinctive to Shepherd without words next to it.
Nice to have
- -We want something that stands out with simplicity.
- -We tend to like smoother shapes within graphics (circles, rounded rectangles, rounded triangles, etc.)
- -Should invoke trust as well as a sense of fun or creative personality.
Should not have
- -Should not feel "corporate".
- -Should not feel cluttered or complicated.