New Logo for Rebranding Real Estate Improvement Company

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This customer received 513 logo designs from 179 designers. They chose this logo design from Impressive Sol as the winning design.

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Logo Design Brief

Formerly known as PriceLift. PriceLift is being rebranded as "FlipShare". We help people who want to sell their house - we do this by improving the property (repairs, renovations, paint, carpet, etc) at NO COST to the property owner. (We are paid when the property is sold - just like a real estate agent). These improvements allow the owner to sell their property for maximum value. We are flipping a client's (seller's) house for them, and splitting the profit - thus "Flip Share". The name of the company is very descriptive and I would like to see a simple, elegant way of communicating that message through the logo. I don't have a color preference at this time, but I would like a logo that communicates to my target demographics (mostly age 55+) and conveys TRUST, RELIABILITY, and STABILITY

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Updates

I'd like to modify my description to include that I would really like the logo to evoke a feeling or symbol of partnership (shared benefit).
Added Friday, December 29, 2017

Target Market(s)

The target market is people who are generally age 55+ and don't have the time or desire to deal with a problem property.

Industry/Entity Type

Real Estate

Logo Text

FlipShare


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)


Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Must Have:
  • 1. Must clearly communicate that this is about real estate / houses
  • 2. I would really like it if the logo was able to communicate what the business does and should include one or more of the following components:
  • - partnership / profit sharing
  • - increasing value of the property
  • which is Sharing the profit from Flipping the house (i.e. renovating the house to sell for maximum value).
Should not have
  • should not have standard house image graphics that I see in so many real estate logos. Please keep the graphics unique and custom.
Payments
1st place
US$150
Participation payments x 3
US$40
Total
US$270

Project Deadline
07 Jan 2018 17:56:57 UTC
Language

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