• US$520

• 52 designs

• 10 designers

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Web Design Brief

We are looking to redesign our FinancialAdviser.com site. This site is focused on helping consumers make smart financial decisions. We provide reviews and articles in various categories.

We are looking for a responsive design to run on wordpress. We will also have adsense advertisements on our page and will want some ad spot space. We are thinking of two column design vs. single column.

Here is an example of what our competitors look like:
ConsumersAdvocate.org (mostly reviews vs. articles)
Homepage - https://www.consumersadvocate.org/
Category Review Listing - https://www.consumersadvocate.org/mortgage-refinance/best-mortgage-refinance
Individual Review - https://www.consumersadvocate.org/mortgage-refinance/c/lending-tree-mortgage-refinance-review

- I like that the site is extremely clean. I like the fixed header in mobile

NextAdvisor
Homepage - https://www.nextadvisor.com/
Category Review Listing-https://www.nextadvisor.com/auto_insurance/index.php
Individual Review- https://www.nextadvisor.com/auto_insurance/geico_review.php

Articles - https://www.nextadvisor.com/blog/2017/11/20/going-on-a-holiday-road-trip-be-prepared-for-these-hazards/

What I Like? I like the two column layout in that it gives room for advertising.
What I Do NOT Like? The top navigation is a little cumbersome and old. Mobile view is not very good. Content seems a bit cluttered.


NerdWallet
Homepage - https://www.nerdwallet.com
Category Review Listing - https://www.nerdwallet.com/blog/insurance/best-car-insurance-companies/?trk=nw_gn1_4.0
Individual Review- https://www.nerdwallet.com/blog/insurance/amica-insurance-review/

What I Like? very clean. Like the use of white space and focus on bright color call to action buttons.
What I Do NOT Like? In mobile a lot of content is pushed below the fold because of the large image above the fold. Reviews are not well organized.

Target Market(s)

consumers interested in saving money and making smart financial decisions

Industry/Entity Type

Financial

Logo Text

FinancialAdviser.com or FinancialAdviser

Coding

Coded - Design and coding required

Number of Pages Required

5+ page

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• -responsive design
• -room for ad space in the right column

Nice to have

• -good use of white space
• -clean layouts

Should not have

• -clutter