Business Card Design for LaserWarriors Laser Tag Hire

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This customer received 21 business card designs from 7 designers. They chose this business card design from Butch as the winning design.

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Business Card Design Brief

We arrange fun and memorable laser tag birthday parties for 10-16yo kids.
The games are very active with lots of running, and are often held outdoors in nearby parks.
We aim to ensure that the kids really run around and have fun, whilst the parents relax and watch our crew set everything up, organise the kids and then run the games. Ideally the kids sleep really well that night!

The equipment is from Ubisoft Battletag (many images online - some attached). We like the anime feel of lego exo-force and have included an action pic - thought it might be good to superimpose the battletag kit plus a blaster in the hand of the character.
We do want to emphasise fun, healthy activity and the outdoors - so perhaps a park like background would be good!
I also like fully printed cards, with lines/images going right to the edge of the card.
Colours - like to keep orange as a key colour, eg the LaserWarriors company name.
Font - like Alexis for LaserWarriors - something futuristic but not too tacky.

Notes on Pictures - the cartoon character / Anime provided should not be used as is - only use the one of the boy running away - ideally this should be amended to have a sensor vest and blaster in the right hand.
The picture of the kids in the park - we dont really want this used, rather provided as a guide to the feeling we want to create.

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Updates

Please see amendments to post - regarding pictures

1. The anime is an e.g., should be changed to incorp a sensor vest and blaster in hand to be really cool
2. The given pic of kids in the forest - not really our favourite pic, really just an eg of the feel we want to create, ie outdoors with kids (dont like as too many kids, too serious)
3. Random thought - how about incorporating the anime (with sensor and blaster in hand) in the foreground with a forest background. 
But I will leave it to you guys.
Thanks to those who have already submitted - I will send individualised feedback to you shortly.



Added Monday, November 18, 2013

Target Market(s)

Moms & Dads arranging parties / 10-16yo kids

Industry/Entity Type

Games

Contact Information for Business Card

LaserWarriors
Mobile Lasertag Hire for parties, school camps, club fundraisers, gala days
Dean 0458-295-585 Linda 0416-001-084
www.laserwarriors.com.au
bookings@laserwarriors.com.au


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Very open mind
Nice to have
  • brighter colours - would like a sense of the outdoors, with fun memories and healthy activity
Should not have
  • not militaristic / serious
    Dont normally like too dark with neon type look

Files
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bt-gun Monday, 18 November 2013 10:54:11
Monday, November 18, 2013
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