A little owl needs help to find it's place in a sophisticated, refined logo

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This customer received 254 logo designs from 72 designers. They chose this logo design from Anekaa as the winning design.

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Logo Design Brief

A new logo for my business expansion. It is a spa offering massage, skin care and waxing. Our clients are mostly 25-35 year old married, college graduate women with children. However, the new location will be close to 2 colleges in a suburban area with men and women. We are known for our expertise, kindness, spiritual approach in all our services and great service. I want the logo to incorporate an owl. I do NOT want it to look "all natural" "green" or "organic" because that's not what we specialize in. I want the logo to be clean, sophisticated, high end. The look of the spa incorporates old world, ethnic, morrocan, bohemian look. Warm whites, weathered wood furniture, minimalist, clean, high ceilings, silver and copper accents. The logo should communicate richness, spirituality, sophistication, cleanliness, refinement, knowledge and comfort. When you are with us, you are in good hands and taken care of. The spa is being constructed as we speak. I incorporated my inspiration photos for the space. The picture of the owl was the inspiration photo for my first logo. The owl sybolizes wisdom, knowledge, spirituality. The attached photo of a building is the actual location. The picture of the clean looking white building with white awning is the inspiration photo for my space.

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Updates

I added a new image in my brief of the owl that I currently use in my logo. When I sent out an email to my top clients about their favorite designs so far, they ALL requested that the owl look similar to the owl I already have. I don't want a copy of the owl I currently have but a reinvention of it. Please message me for more details if necessary. Thank you so much!
Added Tuesday, October 24, 2017

Target Market(s)

25-35 educated women and men

Industry/Entity Type

Business

Logo Text

The Little Owl Spa


Logo styles of interest
Character Logo

Logo with illustration or character


Font styles to use
Serif
Sans Serif

Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • owl, eligible font. I attached the owl that is in my current logo. I would like it to be reinvented to fit the new look of the spa.
Nice to have
  • Would like to be able to use Owl as a stamp at some point as the brand grows. Clean lines in the owl design.
Should not have
  • cartoon or animated looking character

Files
Download all files - 3.4 MB
JPG
Payments
1st place
US$150
Participation payments x 3
US$40
Total
US$270

Project Deadline
31 Oct 2017 13:42:22 UTC
Language

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