Cool new logo for exciting new marketing service

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This customer received 182 logo designs from 45 designers. They chose this logo design from ~Girl~ as the winning design.
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Goal:
We are looking for an attention grabbing logo for our business that reinforces our positioning and culture.
Positioning:
We build awesome customized Marketing Plans on demand for small and medium sized companies that want to grow.
Our Culture:
Positive, fun, creative, ethical, professional
Other terms that should be congruent with logo:
- Professional planning
- Success
- Results driven
- Creativity/Personality
- Personalization
- Reliability,
- Technical Skill,
- Knowledge of the field
Execution:
Provide a logo look/theme that can work across multi-media, eg. web, mobile
- Open to 3D as well as 2D
- Would like to see 2 logo approaches, ie. with:
1) ‘MOD’ and tagline ‘Marketing on Demand’
and, 2) ‘Marketing On Demand’ with tagline ‘customized plans for growth’
See attached document for more. Note, the inspiration slides are just thoughtstarters and not intended to be creative direction requirements.
Updates
Project Deadline Extended
Reason: We want to hear feedback from our website developer to see if they agree with our appraisal and preferred design or if they believe another option works better.
Added Wednesday, October 11, 2017
Project Deadline Extended
Reason: Still considering feedback from developers as to which of the preferred logos would work best for our website.
Added Monday, October 16, 2017
Target Market(s)
Small to medium size business owners
Industry/Entity Type
Marketing
Logo Text
Version 1) text = ‘MOD’ with tagline ‘Marketing on Demand’, Version 2) text = ‘Marketing On Demand’ with tagline ‘customized plans for growth’
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Character Logo
Logo with illustration or character


Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- - Cool eye catching and memorable look
- - Creative versus generic/bland
- - Convey professionalism, results/success, personality
- - Work as well (ie. impactful, legible) when large as it does when shrunk down for mobile phone screens
- - A look that can inspire a theme we can use across multi-media, eg. web, mobile
Nice to have
- Open to 3D looking logos as well as 2D