New Consulting Firm needs a Logo
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This customer received 58 logo designs from 15 designers. They chose this logo design from see why as the winning design.
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Logo Design Brief
Design a new logo for a new consulting company called Bottom Line Strategy Group, open to using the full name or BLSG if type treatment only type logo.
The company is focused on optimization of sales and marketing processes via software. Bottom Line was chosen for 2 reasons, sales/marketing optimization can impact your bottom line, and personality is honest, no bs, "the bottom line is you need to..."
Updates
Project Deadline Extended
Reason: Deadline for project is being extended because original deadline was set to wrong duration at start of project.
Added Monday, September 18, 2017
Target Market(s)
Sales and marketing organization, non-industry specific.
Industry/Entity Type
Consulting
Logo Text
Bottom Line Strategy Group
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- simple, clean, easily translates to web
Should not have
- purple, aqua, mauve