New premium brand of candy
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This customer received 22 packaging designs from 7 designers. They chose this packaging design from fidan_nabiyeva-jw as the winning design.
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Packaging Design Brief
Candy for 18-35 year olds, in the trend of new (healthier) food consumption patterns Innovative tastes (cocktail, etc.) Packaging full of humor, shifted, story telling Candy coming out of the drawers to display on the offices ! These are jelly candies with nice shapes. The product must be visible in the package Ideally it would be necessary to work on a DOY Pack The brands Squish Candies and Candy Kittens are competing
Target Market(s)
The same customers as the brand squishcandies.com
Logo Text
CANDYCT / baseline: madly candyctive sweet
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo (see attachment) A graphic flat From the illustration to define a visible part of the candy Doy pack