• US$120

• 11 designs

• 4 designers

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T-shirt Design Brief

We need a t-shirt logo design for our annual conference, the STARS Celebration of Broadening Participation in Computing (www.starscelebration.org). The STARS Celebration is a full-day event for college students and faculty who are interested in becoming change agents that take action to increase participation of women, African American, Hispanic, and Latinx students in computer science. For more info, so www.starscelebration.org.

The conference program includes hands-on training workshops for conducting computer science outreach programs for K-12 students and a student poster session highlighting the projects that STARS students have led over the past year. In addition, we offer sessions for students and faculty on best practices in broadening participation in computing and how to recognize and address implicit biases and privilege as preparation for leading outreach programs.

Most importantly, the STARS Celebration event helps to build and sustain the STARS Computing Corps (www.starscomputingcorps.org) community, a national alliance of 50 colleges and universities with a mission to broaden participation of women and people of color in computing. College student members of STARS lead projects in the community that are designed to introduce computing concepts in a fun and engaging way and to provide information about possible career paths in computing. Since 2006, STARS students have reached over 136,000 K-12 students in outreach programs that teach computing concepts. Our membership is diverse: 50% of our members are women and 50% are African American.

A tag line that defines our mission is "developing student and faculty leaders to broaden participation in computing".

STARS stands for Students in Technology, Academia, Research and Service. I don't want the name spelled out, but I thought it would be nice to include it here for context.

I included our original logos, an informational sheet about STARS, and last year's conference t-shirt design with this packet.

Target Market(s)

college students in computer science, potential funders for diversity in computing initiatives, people that are interested in equity and diversity in STEM fields

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The name of the organization: STARS Computing Corps
• Captures the spirit and mission of the STARS Computing Corps organization
• Would like to incorporate the original STARS logo or the spirit of the original STARS logo
• Cool design that appeals to college students

Nice to have

• Something clever, like you would see an advertising campaign based around. For example, I attached a 2016 t-shirt design in the package that used a programming language ("code") to give our tagline.
• Something on the front and back of the t-shirt

Should not have

• No black t-shirts

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Files

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