• £300

• 48 designs

• 20 designers

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Logo Design Brief

The Pilates scene has been awash with pastels for too long. At 'Hey Joe! Pilates', we like to do things differently, and we're looking for a logo which will grab people by the seat of their training pants and say 'Hey! You! Yes, you! The one hunched over your computer for ten hours a day! Come see us. We'll get you standing tall, feeling strong, thinking clear, and leaping over medium-sized buildings with a moderate amount of effort.'

We're positive about what we do, and we're proud of it, and we think that the bold colours and graphics in our logo should reflect this.

One last thing: Joe is my son's name. Every time I look at this logo, I will think of him, and I will be smiling. It would be great to find a designer who can become part of the family. Thank you very much for your help.

Lucy and Joe

Logo Text

Hey Joe! Pilates