Women's Empowerment Project: Badass Lady Bosses
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This customer received 127 logo designs from 47 designers. They chose this logo design from AL-BARAKAH as the winning design.
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Logo Design Brief
We need a logo for a new women's empowerment blog & podcast series which will have a website and a social media impact. This focuses on 3 pillars:
- Growing careers / entrepreneurship
- Building confidence / Authentic self
- Giving back
Some example topics that we're blogging/ podcasting about are:
Its about outcomes, not hours
Becoming an entrepreneur while finding love
Sexual advances when you are raising capital.
Lessons learned from 3 mos as an entrepreneur
What do you want to be when you grow up? I still don’t know.
5 tips to travel like a badass lady boss (already published on medium, got no traction)
Women supporting other women. Or the Opposite?
Competition often leads to toxicity. The team can’t perform at the highest level because information is being withheld, for fear of competition.
Leading like a badass
As the name implies, we don't want this to be too girly. No pink! But not too masculine either. Think colors that emanate growth, empowerment, warmth
Target Market(s)
Women ages 24 - 35
Industry/Entity Type
Life Coaching
Logo Text
Badass Lady Bosses
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The full name - Badass Lady Bosses
- Colors that evoke empowerment, warmth, community
Should not have
- No pink