Fashion business needs a Logo Design

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This customer received 115 logo designs from 36 designers. They chose this logo design from madeli as the winning design.
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Logo Design Brief
We are opening a new line of products in our existing fashion business. The new line of products will start selling male products but it will expand to female products in the near future.
We would like to express a strong image easy to remember.
It should be minimalistic and nothing complicated but has to express a positive image. The designer can experiment with different colours and shapes. The brand name is KM and we would like to use a speedometer but as something very simplistic easy to identify. The logo should work on different background colours.
Please don't get confuse by the name and the image that we would like to use for the logo becasue we are not going to sale sport clothing for racing or anything similar it is a clothing brand that will sell male products at the beggining.
Updates
Project Deadline Extended
Reason: We are still deciding which design will choose becasue we are still recieving few sumbissions.
Thanks.
Added Sunday, November 03, 2013
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Industry/Entity Type
Business
Logo Text
KM
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.