Events Company Needs Website Revamp

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This customer received 21 web designs from 4 designers. They chose this web design from refresh'D as the winning design.
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Web Design Brief
Sphere Exhibits is an events company that specializes in organizing and marketing large scale consumer and trade events globally.
The new web design should provide easy classification of the events, and allow visitors to find and access the details page within 2 clicks.
There are no strict guidelines on the color theme. It just has to blend naturally with the corporate logo.
Updates
The company logo is uploaded (pdf & ai)
Added Friday, January 20, 2012
I came across this design which I like very much. Elegant and corporate with nice modern fonttype.
Added Tuesday, January 24, 2012
Target Market(s)
Consumer looking for upcoming events, B2C companies looking to participate, B2B companies looking to connect with other companies
Industry/Entity Type
It Company
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The new design should help to achieve the following objectives:
1) Visitors should be able to easily identify and access the 2 different types of events (i.e. Trade Events and Consumer Events).
2) Visitors should be able to easily find events that interest them (e.g. filter by date, trade or consumer, category [i.e. beauty, retail, F&B, construction, etc.]).
3) Visitors should be able to access an event’s details page within 2 clicks from any page.
Main navigation to include the following links:
- About Us
- Calendar
- Consumer Events
- Trade Events
- Contact Us
Design for Three (3) pages required:
A. Homepage
- Clear differentiation and easy access to the 2 different types of events (trade and consumer)
- Featured area to showcase latest 4-5 events
- Quick way to access events calendar
- Clear call-to-action for newsletter signup
- Social media sharing widgets/buttons
- A section for latest news and press releases
- A section for featured testimonials
B. Events Listing Page
- List of links to all events
- Logos and/or photos of events
- Filter / tags to find events in a specific category (e.g. food, electronics, building & construction, etc.)
C. Events Details Page
- Photo strip to showcase event photos / brochure
- A section with event details (Date, Venue, Event Description, etc.)
- Call-to-action button to visit event website
- Call-to-action button to contact event sales team
- E.g. http://erly.com/user/startupshk/startup-saturday-2011 but with the photo strip permanently extended and of a shorter height. Event details and call-to-action buttons should also be easily seen