Black and white logo / brand stamp

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This customer received 134 logo designs from 61 designers. They chose this logo design from B.Tibéri as the winning design.
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Logo Design Brief
We need a logo / brand stamp for a NewCo called Northward Systems (see actual logo attached), that produces and distributes worldwide wooden consoles / desks / furniture for mastering / recording studios. The logo will be used by the NewCo AND encarved on the consoles / desks / furniture - so it must be thought that it can be done.
Northward Systems is a subsidiary of Northward Acoustics, a high-end acoustic engineering and consulting firm specialized in the design and installation of professional studios & facilities for the recording, mastering and broadcast industries, speaker manufacturers and audio test laboratories.
Northward Acoustic's (http://www.northwardacoustics.com/) expert Engineers are behind the renowned FTB rooms, a unique & proprietary approach to control room and mastering suite design, widely considered by audio professionals to be at the avant-garde of the industry, achieving the highest standards in room response & translation.
Keeping with Northward Acoustics's philosophy of constant innovation and incremental refinements, the Northward Systems studio furniture line is the result of 4 years of intensive R&D, prototyping & field testing.
It is building on years of experience in designing high-end facilities worldwide, discussing workflow with industry leading mixing and mastering engineers and, above all, on a deep understanding of how professionally designed control rooms or mastering suites behave acoustically.
Each desk and racking unit is the result of a no-compromise design approach, aimed at a fulfilling specific needs from In-The-Box & Hybrid setups to LFAC/LFDC equipped studios and dedicated mastering suites.
Because of the complexity of such assemblies, the complete furniture line is handcrafted in Italy by experienced artisans using selected high quality base materials, veneers and parts. Each unit demonstrates an expertise, dedication to quality and attention to detail that can only be found in the old world.
No visible screws, no cheap assemblies, no flat-pack mass-produced units. Each unit block is pre-assembled and monolithic and easily installed.
See pics of one of the models, attached.
Updates
Project Deadline Extended Reason: It's complicated, we know. Added Wednesday, June 14, 2017
Target Market(s)
High quality technical furniture for mastering and recording studios
Logo Text
Northward Systems
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- An abstract / emblem / pic to be carved onto furniture and lettering.
Nice to have
- An abstract / emblem / pic that gives uniquely an idea of we do.