Refresh
Australian Outback Coastal Adventure Tour Company needs a Logo
Want to win a job like this?
This customer received 39 logo designs from 14 designers. They chose this logo design from instudio as the winning design.
Join for free Find Design Jobs
-
US$400
-
39 designs
-
14 designers
Logo Design Brief
We're changing from "Unreel Adventure Safaris" to just "Unreel Adventures" and want a new logo. Our slogan is "Kimberley Fishing & Coastal Wilderness Tours".
We provide a range of high quality small group fishing and coastal wilderness tours along Australia's Kimberley Coast between Broome and Derby.
Our tour itineraries range from 5 days to 10 days. Depending on the tour itinerary, guests will either tour by Bus, Boat then Scenic Flight or vice versa.
Of course, fishing is a major attraction of our tours, but is balanced by the Kimberley coastal wilderness experience. Guests really get in and experience the stunning natural attractions including the coast, oceans, reefs rivers, gorges, waterfalls and wildlife.
In terms of colours, we'd like to use the colours of the Kimberley - azure blue water, pindan/red earth, white sand or yellow golden sunsets. Also prefer dark grey to black vs pale grey. You don't have to use all colours - one or two colour is fine.
We'd like to have some sort of icon, scene or symbolic imagery to reflect the essence of the Kimberly and our tours. We'd like to feature our boat somehow in the design, but are open to other ideas.
The following suggestion was made by our co-owner "Looking from above at the white bow of the boat, blue water/sky maybe bright happy sun".
Refer to the attached Design Inspiration document and Logos We Like documents for more ideas.
Updates
Thank you for your quality designs. We are going to review them all after 5pm (Australian Western Standard Time) which is 6 hours from now and provide feedback tomorrow.
Added Friday, October 25, 2013
Project Deadline Extended
Reason: We're unavailable this afternoon to review designs.
Added Tuesday, October 29, 2013
Target Market(s)
Our typical guests include singles, couples and families. They are successful, professionals, creative, happy, compassionate, outgoing, well travelled and well educated.
They are willing to pay a premium to have a unique holiday that very few others will experience. Eg. Everyone goes to Bali, very few go on Kimberley Coast Tour.
We have a quality offering at a quality price point.
Most travel from Sydney, Melbourne or the east coast of Australia.
Industry/Entity Type
It Company
Logo Text
Unreel Adventures
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Present flat logo designs - no gradients.
Should not have
- No sail boats or sails (we are not a sailing boat)
Please avoid using the Christian fish symbol.