Logo Design Project

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This customer received 41 logo designs from 18 designers. They chose this logo design from lukedavies as the winning design.

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Logo Design Brief

We need a logo design for what I can only term a somewhat boring business. We distribute tourism brochures to a network of brochure racks in two different provinces in Canada.
Our simple name reflects our simple business. Our name is:
ABC Brochure Distribution
however, within our simple name, is the two geographical areas that we serve:
AB- is the abbreviation for the province of Alberta- we distribute in SW Alberta
BC- is the abbreviation for the province of British Columbia. We distribute to SE BC
Together, they make ABC- sharing the B in the middle. Perhaps you can work with that.
Also of note, the two provinces are separated by the Rocky Mountains which form a majestic natural divide. So perhaps a mountain as a backdrop and then a design that incorporates AB and BC while sharing the B? the words brochure distribution could be at the bottom of the logo?

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Updates

Thanks everyone for the designs. I am appreciative of the variety you have produced and there a couple I am very keen on. I will start commenting specifically on versions I am leaning towards in the next couple of days. 


Bob

Added Sunday, January 15, 2012

Industry/Entity Type

Tourism

Logo Text

ABC Brochure Distribution or Dist.


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Character Logo

Logo with illustration or character


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • ABC is the only must have.
Nice to have
  • it is nice to include the words Brochure Distribution in our logo, however I realize they are long. Perhaps you know other ways to convey the same message without those words? Or I am open to designs using ABC only in a creative fashion.
Payments
1st place
US$200
Total
US$200

Project Deadline
18 Jan 2012 17:54:26 UTC
Language

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