Biotech User Group Meeting Logo

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This customer received 134 logo designs from 51 designers. They chose this logo design from Soul Light as the winning design.
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Logo Design Brief
We need a logo design for a upcoming User Group Meeting. These are scientists from the biopharma and academic medical centers using our platform the Beacon which performs isolation and manipulation of single cells for a variety of applications in therapeutic discovery and development. (learn more at www.berkeleylights.com) Our theme for the meeting is "Beacon: Lighting a New Path" as we utilize white light to move cells in a nanofludic chip. The logo needs to reflect this theme. Our primary colors are dark blue and orange but this logo can incorporate a variety of colors as needed. We want this to be fun and also communicate the uniqueness.
Target Market(s)
Scientists at Biopharmas and academic medical centers
Industry/Entity Type
Biotechnology
Logo Text
"Beacon: Lighting a New Path" or just "Lighting a New Path"
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Incorporate Light in some manner. Complimentary to company logo. Easy to use on printed collateral and signs as well on T-shirts.
Nice to have
- An idea was to have a Lighthouse with a beacon of light chignon out onto a winding road. Any take off of this is fine and have creative license.
Should not have
- Too many colors. 4-5 colors would be best.