• US$250

• 127 designs

• 38 designers

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Logo Design Brief

Our brand is dedicated to helping people becmone their own catalyst and improve their lives through better nutrition, the right types of physical activity and creating balance.

This brand will represent the "Catalyst Lifestyle", a philosophy based on a combination of good nutrition, the right types of physical activity, and a lifestyle that encompases 5 principles: positivity, paying it forward, community, tenacity and balance.

The goal of this brand is to deliver educational content and information via website, blog, live seminar, social media and video and eventually market and sell nutrition and fitness programs and dietary supplements.

I love purple, so would like to see that incorporated into the design in some way or another.

Also, the J in Catalyst J is not only because my name starts with J but it also represnets a "joule" which is a unit of energy. I'd like to see how some chemical symbols from the periodic table could possilby be incorporated into the design (again, not a deal breaker) and also something that conveys trust, expertise, and health. Also, somehow incorporating a star into the logo since there are 5 points on a star and 5 principles.

The attached pic is the persona of Catalyst J - bad ass, but also feminine

Target Market(s)

It's target audience is people who want to be healthy, some may be struggling to find something that's actually implementable, and others who just want advice on how to be better at it. Men and Women age 25 to 65.

Industry/Entity Type

Health And Wellness

Logo Text

Catalyst J

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• something that conveys trust, expertise, health/fitness, fun
• must be an emblem logo or have a image to accompany the name

Nice to have

• I love purple, so would like to see that incorporated into the design.
• Also, the J in Catalyst J is not only because my name starts with J but it also represnets a "joule" which is a unit of energy. I'd like to see how some chemical symbols from the periodic table could possilby be incorporated into the design (not a deal breaker). Also, maybe somehow incorporating a star somehow into the logo since there are 5 points on a star and 5 principles.

Should not have

• overcomplicated look, traditional, stuffy font, nothing that looks too corporate

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