• A$150

• 282 designs

• 68 designers

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Logo Design Brief

Taylor made Fit is a family business which incorporates fitness with nutrition for all round health inside and out. We would like to see designs that are fresh, simple and modern (please see attachments for mood board).
We are after a few different options, cutting edge but not too corporate. As this is a family business we would like it to feel very personable.
We are also a young couple in our mid to late 20s and would like this to reflect in our logo. Something quite modern, young and hipster. Something the older generation would like as it might make them feel younger and something the younger generation can easily relate and be drawn to.
We have a included a few images for inspiration. Feel free to go down any of these routes as we are not to sure ourselves how this will all come together.
Thank you, and look forward to seeing the designs!

Target Market(s)

Male and female 25 to 55 year old

Industry/Entity Type

Fitness

Logo Text

taylor made FIT

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Logo styles of interest

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Font styles to use

Other font styles liked:

• fonts included in the brief

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• FONTS:
• taylor made
• http://www.dafont.com/the-braggest.font?l[]=10&l[]=1&text=taylor+made
• http://www.dafont.com/beacon2.font?l[]=10&l[]=1&text=taylor+made
• FIT
• http://www.dafont.com/caviar-dreams.font?l[]=10&l[]=1&text=FIT
• http://www.dafont.com/roboto.font?l[]=10&l[]=1&text=FIT
• http://www.dafont.com/existence.font?text=FIT&l[]=10&l[]=1&back=theme
• http://www.dafont.com/softline.font?l[]=10&l[]=1&text=FIT
• Colour of the word FIT and black for taylor made or visa versa please:
• https://www.pantone.com/color-finder/P-124-2-U
• https://www.pantone.com/color-finder/P-151-9-C
• https://www.pantone.com/color-finder/10304-C
• Logo needs to reverse the logo to go onto apparel.
• Simplicity is very important, we don't want it to look too traditional

Nice to have

• We really like the watercolour icons in the example of the beetroot we uploaded. If we could get a watercolour icon like that relating to health and fitness that would be great.

Should not have

• No abbreviation please - TMF

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Files

Download all files - 4.8 MB