New business needs brand design (logo)
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This customer received 13 logo designs from 4 designers. They chose this logo design from goranvisnjic82 as the winning design.
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Logo Design Brief
We need a logo designed for our Brand, the business initially will be a coffee based but we do NOT want any reference to coffee in the brand design as it needs to be generic as this is the overall brand which will cover all businesses we have in the future. The name of the brand will be Kerrageous which is a play on words using our name (kerr) and sound like courageous. i am also open to other play on words using our name such as Kerrfect, (perfect)inKerredible {incredibile}. The colours i want used are deep rich purple and touches of gold which represents luxury and dependability. The 'K' is what needs to be unique and easily recogniasble and this is where i want the most emphasis.
I have uploaded a picture/ sketch of what i had in mind- but i do not have the skills to create it, please also note that i am open to other ideas and not just refining the sketch i have provided.
Target Market(s)
TRAVELLERS, TOURIST
Industry/Entity Type
Business
Logo Text
Kerrageous
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- KERR USED IN THE NAME,WORD USED MUST HAVE A POSITIVE CONNOTATION, MUST REPRESENT QUALITY, LUXURY, AND DEPENDABILITY
Nice to have
- RICH DARK PURPLE AND GOLD USED IN THE LOGO BUT I AM ALSO OPEN TO DESIGNER CHOICE
Should not have
- CHEAP AND NASTY, ANY PICTURES THAT RESTRICTS THE BRAND TO A SINGULAR INDUSTRY OR MARKET