Jackley's Joggers (Real Estate)
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This customer received 107 logo designs from 21 designers. They chose this logo design from NineOwl as the winning design.
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Logo Design Brief
I am a real estate agent, who sends out mail with valuable information and advertises on line. I want to add memorable tips to my cover letter and create a blog or on-line identity with this.
I work for Berkshire Hathaway HomeServices The Preferred Realty. The idea is to make me stand out or be different than other agents in the same firm or other firms, for that matter.
Another piece of information is that I sign my name "Dave Jackley . . . exactly! " to play on the rhyme and to give the idea of precision, a good decision and a process.
I am also open to creative ideas for a byline to Jackley's Joggers.
The original Jackley's Jogger (my late Dad's design) was a kangaroo with running shoes on and the tail of the kangaroo formed a J-this is still a possibility Please cut through all these layers and complexity. The thoughts are 1)something memorable to jog your mind 2) real estate buying and/or selling 3) Dave Jackley as a thoughtful, trusted adviser in the process. Jackley's Joggers is the main idea. Moving Ideas is the possible subtitle. Others I have thought of are: Moving Motivation, Keys to Moving, Reaching Home, Racing Home, Getting you there, Getting You Home
Target Market(s)
Residential Real Estate: Home Sellers, Home Buyers
Industry/Entity Type
Real Estate Agent
Logo Text
Jackley's Joggers / Moving Ideas
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Other font styles liked:
- Check out Footlight MT Light, Lucida Bright possible italic
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The words Jackley's Joggers
- Pictures or graphics that give an instant impression
- Colors can be changed based on designer. I like dark blue and green and red, orange or yellow--basically a rich version of primary colors
- Easy to read font with the J being clearly identifiable.
Nice to have
- an endearing character, like the jogging man or jogging kangaroo or other
- a home or image affiliating this with real estate (or open door, keys in door, handing keys to new owner)
- a subtitle, such as "Moving Ideas"
Should not have
- only a graphical play on the words, although I am open to the font being made more artistic