Inspiring logo for established Educational Technology company

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This customer received 130 logo designs from 49 designers. They chose this logo design from nikkiblue as the winning design.
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Logo Design Brief
I run a well established Educational Technology consultancy company called Learnocracy (http://learnocracy.co.uk). We deliver a range of services to UK schools, colleges and universities. I have an existing logo that I created myself but it needs updating to something more modern and professional. I do not have a particular colour scheme in mind and will probably use the winning logo design to direct the colour scheme on my website when I get it updated.
Target Market(s)
Education, Schools, Colleges, Universities
Industry/Entity Type
It Company
Logo Text
Learnocracy
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- My services are targeted to senior leadership in educational organisations so the logo must reflect this, i.e. be professional but not too formal.
Nice to have
- My preference is for a logo built around the word 'learnocracy' but this is not set in stone as long as the response includes the name as well.
Should not have
- I do not want a 'primary school' or child focused logo which is too playful.