• US$150

• 320 designs

• 74 designers

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Logo Design Brief

We are a manufacturers' representative firm in the Commercial Lighting, Lighting Control and Electrical Distribution space. Key product categories in the ED space would include wire & cable, raceways, connection devices of all types, and test & measure equipment. In commercial lighting & control we get heavily involved in energy savings solutions, typically in the specification and/or retrofit markets with LED lighting, and the ability to control the light in a space via controls or even window shades.
Our company is the culmination of four family companies merging together over the years to create a stronger agency through more personnel to take brands to a larger array of end user types. We are the leader in our markets served, and pride ourselves on being experts in our products and services offered. We value our people who are paramount to our success, and operate with a tremendous reputation in our market through long term relationships built on ethical business practice.
Our logo should reflect our story and the different components of our business. The logo will be for new website, business cards, and all marketing material.

Target Market(s)

Commercial and Residential Architectural and Engineering Community

Industry/Entity Type

Construction

Logo Text

Synergy

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A fresh modern look, our current logo is attached for reference.

Nice to have

• Flexibility for the icon to stand independently from the text
• A nod to our history of four family companies becoming one
• Reference to lighting and technology
• reference to our people who we regard as our strength in the marketplace

Should not have

• Gradients, solid colors are preferred to maximize use across multiple media and marketing promotional items

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Files

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