• C$270

• 358 designs

• 108 designers

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Logo Design Brief

We need a logo design for a new company called Execusure. We serve funeral homes, but also market direct to consumers. Our typical B2C client is female between 50 and 70 and B2B could be either male or female between 40 and 60. We would like the logo to be modern, simple and easy to read. "Execu Sure" is how the company is pronounced. We do not want a boring corporate look. We like colour. The company's main function is document production and handling. Please visit our website for more information about what we do. execusure.ca

Target Market(s)

Our main customer is a professional services firm like a funeral home or law firm, but those firms refer their customers to us. Those customers are typically female between 50 and 70 years.

Industry/Entity Type

Professional Service

Logo Text

"ExecuSure" or some easy to read and pronounce variation

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Raleway is our font, but logo doesn't have to be in that

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The company name must be easy to read. It is pronounced "Execu Sure".
• We want modern with clean lines utilizing colours that are eye-catching, but not in your face.
• The attached files are of logos that we find appealing and that you could use as a guide to our taste.

Nice to have

• We prefer a wordmark logo with some design flair. Perhaps some play on the document production nature of the business, but not necessary.

Should not have

• We do not want a logo that looks corporate. Blue is boring and expected.

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Files

Download all files - 0.3 MB