• US$150

• 15 designs

• 3 designers

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Advertisement Design Brief

I'm a small boutique travel agency (website: http://explorefst.com/) and I'm donating a trip for a charity auction for a group's spring fundraising event. The auction's theme is "A Night at the Moulin Rouge." This advertisement will appear in the event's program brochure. I have been given the following basic requirements:

Half-page ad
7.5” wide x 4.5” high
PDF or JPG format
300dpi

I want the ad to focus on the fact that I am a boutique travel agency selling travel to international destinations. I also want to include an offer in the advertisement as follows:

"Book your next vacation with FST! Mention the Gay Men's Chorus of Washington DC when you contact us and we'll waive our Agency Service Fee."

Please do not hesitate to contact me with clarification questions.

Thank you!

-Chad Wallace

Target Market(s)

Spring Affair is GMCW’s largest fundraiser, drawing a crowd of 500+ attendees and raising nearly a quarter of their annual operating budget. 63% of the audience earning a household income of $100,000 or more. Attendees are mix of gay and straight adults.

Industry/Entity Type

Travel Agent

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• An offer in the advertisement as follows:
• "Book your next vacation with FST! Mention the Gay Men's Chorus of Washington DC when you contact us and we'll waive our Agency Service Fee."
• Design measurements from the event organizer:
• Half-page ad
• 7.5” wide x 4.5” high
• PDF or JPG format
• 300dpi
• Please include the attached photo and logo (feel free to superimpose the two).
• The organization needs the ad by 17 April.
• Include my phone number, email address, and website address.

Nice to have

• Travel is all about visuals so incorporating some travel related photos would be nice.
• Base the color scheme off the colors in my logo.

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Files

Download all files - 2.3 MB