Direct Mail Card for Septic Pumping Company
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This customer received 26 greeting card designs from 4 designers. They chose this greeting card design from TedAtkinson as the winning design.
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Greeting Card Design Brief
We need a two-sided, 4x6 direct mailer card for a septic pumping company called Van Delden Wastewater Systems. The card is a coupon for $20 off a free standard septic system pumping, and should entice the card's receivers to call Van Delden and schedule a pumping prior to December 31.
The card should complement the company website's look and feel (vdwws.com), and the design should match the holiday-oriented nature of the copy (keep the Christmas feel subtle and elegant).
The attached "wireframes" are not meant to dictate the design, but rather provide inspiration.
Updates
Project Deadline Extended
Reason: Hello all. My client will need a couple more days for final approval, so I am extending the contest until Wednesday. Thanks!
Added Saturday, October 19, 2013
FYI, all:
Added Sunday, October 20, 2013
Thanks to everybody for the great submissions. Our client honestly liked each of them. I appreciate all the effort that went into the project, and hope you will all consider working with us again on future projects.
Added Monday, October 21, 2013
Target Market(s)
Homeowners whose homes have standard septic systems. Homeowners who know they need their tank pumped, and who are planning to have family over for the holidays.
Industry/Entity Type
It Company
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The copy included in the attached files. A look and feel similar to the company's website (vdwws.com).
The phone number to use on the card is 830.217.3050
Bleed area needs to be 1/8" on all sides.