2 mile surf shop women's logo t's and hoodies

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This customer received 75 logo designs from 33 designers. They chose this logo design from GLDesigns as the winning design.
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Logo Design Brief
Looking for new logo design for a surf shop in Bolinas in Northern California. Interested in designs for kids and women. We are located in a small funky artist community. The name of the shop comes from the story of the townspeople taking down the road sign that said Bolinas 2 miles with an arrow. They stopped putting the signs up years ago, there is no sign that says Bolinas or how to get there. Well, with modern times you just google or gps and get to Bolinas. We are a colder climate beach. You can wear bathing suits here, however when you surf you west a 3/2 wetsuit and most often booties. Bolinas has a nice wave and is a great beach for beginners and women. I would say we have just as many female customers as males. Our customers range in age from 7 to 80 years old. Yes, we have women surfing well into their 70's (awesome). Looking for something for our female customer. Our women are friendly, strong, kind and inspirational. Please check out our website www.2milesurf.com
We also have a crystal surf report. You can also google Bolinas and get some ideas about the area. We did recently update our logo and created a new round one too. In the new round we have many color options. This can be seen on our instagram.
Target Market(s)
Women age range mostly 20 ton45
Logo Text
2 mile surf shop / I'd rather be surfing / Bolinas, Ca - does not necessarily have to say 2 mile surf shop
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Surf feeling
Nice to have
- Powerful female message/ figure. Round logos seem to be popular. Something strong, sexy, retro. Would like to feature a woman surfing or say something about women/girls surfing.