• NZ$120

• 8 designs

• 4 designers

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Graphic Design Brief

I am wanting to create an example of an animated advertisement for a demonstration of digital signage. This is slightly unique in that it is spread horizontally across three screens. The actual resolution of the screens when viewed as one image is 5856 wide x 1080 high. So the video/animation needs to be at this resolution. However, in case the PC cannot handle this I would require a second version that is at a lower resolution but the same aspect ratio. So we could try something like 2928 x 540. The animation can be in any common video format or in Flash. It must look excellent, so no compression artifacts or "jaggies". For this example please base the content around any Villa Maria wine. The finished product would be used in a supermarket's wine section. You can find Villa Maria wines at www.villamaria.co.nz. It should be a promotional animation for one of their wines, so animated bottles, prices, images of grapes or company logo/name etc. The duration should be a loop of around 10 - 20 seconds. The ability for the loop to start back at the beginning of the animation would be good. The supermarket is New World Remuera (in New Zealand) so their branding would need to be incorporated. I have attached a still image of one of their current ads as an example. This image is not correct in that it shows three screens blended, but the animation you design must just be treated as one wide screen. However, the image shows the typical branding the store uses. Please remember that this is just an example to show the store what can be achieved by spanning the animation across all three screens. I do not want to spend a lot of money on it because it is just an example, but if you win the project, then the Supermarket will be looking for a lot more of these on a regular basis.

Target Market(s)

Supermarket

Industry/Entity Type

Retail

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The correct aspect ratio and resolution. It must look professional.

Should not have

• Low resoluyion images or cut and paste froma website in low resolution.

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Files

Download all files - 8.9 MB