• A$150

• 145 designs

• 45 designers

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Logo Design Brief

Our company needs a new Logo, one that will communicate that we are contemporary yet not trendy. One that communicates strength and reliability plus flexibility and creativity. Our products are various and include Weatherboards used in residential building plus insultation used in high rise and commercial building. Our web site will need updating also, this is first step in a modernisation of all print and electronic media. Please view www.austech.com.au for an understanding of our current business.
We do not need to communicate that we are Australian or that we service Australia... we are well known in our market place.
We invissage a contemporary design that brings both single storey and multi storey buildings to mind.
We want to transition from our current Red and Black to a softer Blue and Grey. We would like a splash of red in the heart somehow if possible.
We are dropping the word EXTERNAL from our company name "Austech External Building Products". The name on our new logo will be shortened to "AUSTECH BUILDING PRODUCTS. The initials ABP may be incorpated though not necessary.
Our clients know us as Austech.
We market to consumers, builders and developers.

Target Market(s)

Home Builders, Architects, Designers, Home Renovators, Commercial Builders,

Industry/Entity Type

It Company

Logo Text

AUSTECH BUILDING PRODUCTS - Delivering Sustainable Innovation

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Image must reference low rise and medium ris residential buildings
• Greys rather than blacks
• Blue as the major colour - soft grey/blue proffered (similar to designcrowd logo)
• A small amount of Red to reflect strength and boldness preferably in the centre somehow

Nice to have

• An Individualised font

Should not have

• An image of Australia
• A photograph
• Obvious images like hammers and such...
• The Triangular image of Australia logo in the upload section is our current logo

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Files

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