Premium Service - Icon for classified ads portal

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This customer received 51 icon designs from 16 designers. They chose this icon design from kinikoni as the winning design.
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Icon Design Brief
We are in need of a Premium-Service icon design for our classified ads portal.
The icon will be mainly used as a trust element for users who post ads to sell and search objects. It will appear in different contexts of the site:
- on user profiles
- in search-result listings
- in advertisement banners
- in emails
- in all communication means for the Premium Service product itself
Premium-Service Customers will have the following benefits over regular users:
- higher frequency in search agent mailings
- more ad statistics
- personal mailbox
- monthly amount of ad-upgrade products (i.e. highlighting, top ranking)
- ad free portal browsing
- ...
Updates
Project Deadline Extended
Added Monday, January 09, 2012
Project Deadline Extended
Added Friday, January 13, 2012
Target Market(s)
People who use classified ads and want to have advantages (for example saving money)
Industry/Entity Type
Communication
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- - Trust and high-quality - look
- Professional style
- icon will be used in different sizes: 35*35 px, 60*60 px, 70*70 px, 150*150 px
- icon needs to be well recognizable in ALL sizes!!
Nice to have
- - Icon combined with a text "PREMIUM" or "Premium"
Should not have
- - No comic style
- No animals, mascottes