• A$150

• 325 designs

• 92 designers

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Logo Design Brief

Business Name: Un-Real Estate Agents

Black background theme

"UN" in red box with black coloured font

1. SLOGAN: Real People – No Ties

3. Make REAL ESTATE to be above Real People (both in white colour)

4. Make AGENTS to be above No Ties

5. AGENTS - red colour

6. No Ties - Gold/yellow professional looking colour but still easy to print and market

7. NO inverted comas

8. Masculin font

The message to be portrayed is that we are real PEOPLE, and not typical "real estate agents".

The words "Real Estate Agent" have a negative connotation to it.

There is an opportunity to do something completely "out of the box" and have a brand that says "we are not like other agents. We are honest, no bullsh*t, no dramas, but still great service"

We are not "salesman" we are just normal people. No "games" - just open honest and transparent.


The idea we like is:

"Un- Real Estate Agents"

Real people, No Ties

Target Market(s)

Anybody thinking about selling their home

Industry/Entity Type

Real Estate

Logo Text

UN - Real Estate Agents (Make the "UN" red back ground with black coloured font

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Veneer

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Simple Design
• MUST HAVE THE SLOGAN " Real People - No Ties
• Design MUST be simple. Nothing too messy.
• Black, sleek, design
• White and red writing but "No Ties" can be in Gold/yellow
• The "UN" must be in red box with black coloured font

Nice to have

• Would like to see the black sleek professional design, with some red font for key words

Should not have

• Complexity
• "Fancy" design
• Messiness
• Any colours other than black , red and white

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Files

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